Fairport NY Branding Pictures

Branding Photography for Engineers: Rochester NY Photographers

Kelly is a engineering consultant in Rochester NY, whose specialty is helping businesses eliminate injury and waste from static electricity.

He reached out to us in need of some personal brand photography for an upcoming magazine article he was being featured in. It was a fun and different opportunity for us to photograph!

As as a branding photographer, I know absolutely nothing about electrostatic engineering. However, I do know he made the job look great in his branding portraits!

Personal Branding Mini Sessions: Rochester NY Brand Photography

Some of our favorite entrepreneurs just gained a fantastic collection of branding images.

All it took was saying “yes” to a 15 minute personal brand mini session.

We had some great female entrepreneurs show up from various occupations - SEO specialist, marketing strategy, college administrators and even a fellow branding photographer!

What’s great about this space, is that we were able to create great branding portraits and headshots for every person that came, because there are a variety of backgrounds that range from fun and funky to board room business.

In just 15 minutes, you could revamp the images on your whole website. For example - shortly after we delivered Kristi Mitchell’s images, we saw them on her website, and we have to say, the pictures fit her brand perfectly! (See what we mean below.)

Or, you could create a library of images you can use on social media to talk about your brand. The options for using brand photography are endless.

Check out more of our favorites from the branding mini sessions at Do or Dye Beauty and Barber Shop below!

Tips for Personal Brand Photo Shoots: Fairport NY Brand Photography

You know your brand visuals are super important to your small business. So you’ve got your brand photo shoot booked, but you’re a little nervous about what to do next.

Here’s four tips for your head shot or branding session:

1) Find some inspiration.

Use Pinterest, or collect images that you’re drawn to. It could be as simple as your brand colors, or a fun pattern, or even specific poses that portray what you want your audience to feel. Then show your photographer what you’re drawn to.

2) Pick the right location.

Ask yourself, does this location fit my brand? Or am I using it because it’s what everyone is doing? Find the right place for you.

3) Do what feels good.

If it helps you, get your hair and makeup done. Pick the right outfits, and get a second opinion if you need it. Meditate or do yoga, or have a dance party if it relaxes you. Because when you feel good, your confidence will show in your branding pictures.

4) Know your words and your why.

Why do you do what you do? What purpose does your business serve? What are the top 3-5 words you want the world to see in your brand? For example: A few of ours are “fun” and “real.” We try to show these kinds of images for our people to understand who we are and what we’re about.

You’re going to use these branding images to communicate your message and build trust with your audience. Hopefully these personal brand session tips help point you in the right direction.

If you’re truly lost, ask your photographer for help - that’s what we’re here for. We want you to have the right brand pictures for you.

Above all else, have fun!